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Archive: Inspiration

How Do You Make a High-Quality Video?

To write an article like this I suppose I have to first define “quality.” But the truth is, I think we all tolerate varying levels of it. We may even have different definitions of quality. And if you’re the one making the sausage (or in this case, the video), you most certainly have your own […]

It’s All About Characters: Design and Animation

An interview with Pixel Park’s Art Director, Ben Heuser In addition to being our in-house AD, Ben Heuser (pronounced hoi-zer, because you probably wouldn’t have guessed that) is an incredible designer, animator, and could easily be nicknamed our “character guy.” Ben comes from a traditional animation background and knows the ins and outs of what […]

Live Action or Animation: Which Medium is Right for Me?

“Live action or animation? Animation or live action? Can I combine them!? How much does a shoot even cost? Does animation take longer?” If you’ve got a video project on the horizon, you might find yourself contemplating whether live action or animation is the right medium for it. Depending on the story you’d like to […]

Illustration Libraries to Fuel Motion

Let’s talk about illustration libraries! An illustration library is a wonderful resource to create, to have and to use. We know most brands and businesses take care of the logo, the color palette, the voice and tone – but, more often than not we don’t see folks taking advantage of an illustration library. It’s an […]

A Look Under the Rocket

It takes a whole crew to make a video of this scope.  Let’s talk to the team behind creating the Fat Brands Summit 2024 video. Wow! This video is gorgeous. How did you develop the look and feel or style of the FAT Brands Summit 2024 video?  Hilary Buchanan, Creative Director:  The process of defining […]