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Archive: Hilary Buchanan

How Long Should My Video Really Be?

So, are we all just goldfish now? Sorta! Our attention spans for screens in particular have grown shorter over the years – in 2004 we could focus on a screen for 2.5 minutes, and as of 2023 it’s about 47 seconds.1 What does this mean for video length? Here are some general rules of thumb […]

The Art of Movement : Dylan Menges

The Art of Movement series explores the concept of movement from every which way, dissecting the topic with folks from all walks of life. In this interview we chat with designer, muralist, attracter of lightning, Dylan Menges. Tell us a little bit about who you are and what you do. Born to make, lean into […]

The Art of Movement : Helen Hawaz

The Art of Movement series explores the concept of movement from every which way, dissecting the topic with folks from all walks of life. We’re kicking things off with our friend and stellar creative human, Helen Hawaz. Tell us a little bit about who you are and what you do. Who am I? I’m someone […]

5 Tips to Integrate Empathy in Animation

One of the opportunities I love most in being a video storyteller is when our partners come to us looking to demonstrate the empathetic side of their business or organization. The generally accepted definition of empathy is simply having the capacity to understand or feel what another person is experiencing from their point of view. […]

New Year, New Reel

You know what they say, “New Year, New Reel.” So, I took a few minutes to chat with the guy who led that charge. That guy is Ryan Gargac and he specializes in edit, animation + sound design... so he knows a thing or two.