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100% Human Crafted

How do we approach AI at Pixel Park?

We're so glad you asked.

We're so glad you asked.

Our studio’s approach to AI is meant to uphold our values, foster positive partner relationships, and honor our craft. It’s as simple as that. It helps us to not only come together as a team, but gives our partners a sense of what to expect when working with us. It’s possible this perspective may grow and evolve as the technological climate does, but right now - this is where we are.

OUR ARTWORK IS 100% HUMAN CRAFTED.

Just like the tags on your clothing or the information on a nutrition label, you should have access to information about how your work is made. Generative AI is not a part of our studio’s creative process or final output. For us, creating art is not simply prompting it. We want our ideas to be fresh and impactful, connecting with our audiences authentically. We believe this kind of work is born out of pure imagination - not stolen ideas from the Internet.

WE LOOK OUT FOR OUR PARTNERS.

Artificial intelligence is complex, not to mention evolving at a wild rate. There are ethical, copyright, trademark, and AI platform specific risks in using AI art, as well as risks to consumer perception and brand reputation. We work to keep up with a variety of reputable resources to steer clear of anything that might jeopardize our work together.

WE TALK ABOUT IT.

You may likely have different processes or philosophies than we do. We welcome conversation! We’re confident we can come together in a way that gets you what you need. We even talk about AI as a team on a regular basis as new tools, risks and trends develop. We don’t keep our heads in the sand, we keep ‘em on a swivel.

WE HAVE A “DO’S AND DON’TS” LIST (THAT WE UPDATE QUARTERLY).

When you work with Pixel Park we’ll chat through our current “do’s and dont’s” as it pertains to AI. That way you know exactly where there is flexibility and room to play within our creative process.

OUR MISSION DRIVES OUR PHILOSOPHY.

We value people as much as projects. All of our decisions surrounding AI are thoughtful and reflect our care for the humanity of the artist, partner and end consumer. It’s always been, and will always be about people. Our goal is never to “be left behind” as technology advances, but to sustain our studio and craft with pride.

Pixel Park

1145 Chesapeake Ave. Suite K
Columbus, Ohio 43212

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